Corporate America loves to preach about values. But the moment profits slump and investors start asking tough questions, “ethics” suddenly become the priority.
This week, Nestlé gave the world a textbook example of corporate theater.
A morality play as shares sink
The food giant announced it was firing CEO Laurent Freixe for an “undisclosed romantic relationship with a direct subordinate.” That, they said, violated company rules.
Nestlé Chairman Paul Bulcke didn’t waste time striking his most serious tone.
“This was a necessary decision,” Bulcke declared. “Nestlé’s values and governance are strong foundations of our company.”
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