Corporate boardrooms love smoke and mirrors. When real solutions dry up, executives trot out shiny restructuring tricks, hoping Wall Street will clap like seals.
That’s exactly what Kraft Heinz tried this week — and Warren Buffett didn’t hold back. He summed it up in one word that echoed across the markets: “disappointed.”
Kraft Heinz Rolls Out the Big Split
On Tuesday morning, Kraft Heinz revealed the results of a “strategic review” that had been hyped for months. The plan? Break the company into two separate businesses.
One group gets the fancy label “Global Taste Elevation” and will handle shelf-stable products across the globe. The other carries the bland name “North American Grocery” and will take care of frozen and refrigerated items for U.S. shoppers.
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