The winds of change are sweeping through corporate America now that Donald Trump is back in the White House.
For years, major companies have embraced radical diversity, equity, and inclusion (DEI) programs, but with Trump at the helm, executives are being forced to rethink their approach. One of America’s most recognizable retailers, Target, is the latest to back down, signaling a major shift in corporate culture.
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Following Trump’s re-election, the American people made their voices heard—they are done with corporations pushing divisive political agendas. Consumers are fed up with companies prioritizing social activism over their core business. The backlash has been swift, and some of the nation’s biggest brands are adjusting course.
Within weeks of Trump’s return to office, Meta, Amazon, and McDonald’s announced rollbacks of their DEI initiatives. Now, Target has joined the list, marking a significant retreat from the woke policies that have defined corporate America in recent years.
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